What's a "webinar"?
Webinars are a powerful way to directly connect to your target audience, and with Casual Living – you won’t have to worry about any of the logistics. From start to finish, we provide a turnkey service that allows you to focus on developing your message and content for the webinar. Our team will setup and manage the entire event, as well as promote the webinar to acquire registrations. Webinar sponsors receive exclusive access to all lead gen information from the webinar’s registrations.
150
Avg Registrations
4
Weeks of Promotion
45
Mins of Airtime
What's included in the sponsorship?
45-60mins Webinar
eNewsletter Inclusion
Dedicated Project Support
Social Media Promotion
eBlast Promotions
Exclusive Lead Gen
Webinar Description
Each webinar is a 45 to 60 minute presentation created and presented by the client - averaging 30 mins for the presentation, and 15 to 30 mins for Q&A. Casual Living will provide a host to introduce and moderate the presentation. Presentations must be informative and provide value to the audience, they cannot simply be a sales pitch for a clients products or services. After the live webinar, a recorded version is available for viewing.
Webinar Length: 30 mins (recommended)
Q&A Length: 15-30 mins (recommended)
Average Registrations: 150 people
eBlast Description
As a part of the marketing efforts to drive registrations and attendance, the Webinar sponsorship includes one (1) eBlast per week for four weeks building up to the webinar event. Casual Living handles the turn-key design and creation of the eBlast, with one (1) client revision included. eBlasts link back to the Webinar registration page.
eNewsletter Inclusion
As a part of the marketing efforts to drive registrations and attendance, the Webinar sponsorship includes one (1) inclusion in a Casual Living eNewsletter per week for four weeks building up to the webinar event. Casual Living handles the turn-key design and creation of the eNewsletter content ad, based on client submitted materials. eNewsletter content ads link back to the Webinar registration page.
Social Media Promotion
In addition to the dedicated eBlasts and eNewsletter inclusion, we promote the Webinar event on social media via Facebook, Instagram and Twitter for four (4) weeks building up to the Webinar event. These sponsored social media posts are branded as coming from Casual Living, and all link back to the registration page. The targeted audience is CL's direct social media following of approximately 50,000 users.